En este blog exploramos los pros y contras de marketing digital y tradicional para ayudarte tener una visión clara de qué estrategia, o combinación de ambas, puede ser la más adecuada para tu negocio.

La duración de los vídeos publicitarios es un aspecto crucial que no debe pasarse por alto, y está intrínsecamente ligada a los objetivos específicos de la campaña publicitaria.

Always on marketing is a strategy that consists of maintaining a constant and active presence in a variety of communication channels, both online and offline, to always be connected and engaged with your audience.

AdTech, short for Advertising Technology, refers to the set of tools, platforms and technologies used to manage, distribute, optimize and create digital advertising. This article explains the AdTech segments today, and recommends a couple of leading providers.

In digital marketing it is essential to understand and master the various strategies available in order to reach our audience in the most effective way. This article shares the key differences between three approaches to marketing: Influencer Marketing, Creator Marketing, and Motion Design Marketing.

In this article, we will guide you through the best events that will shape the European landscape this year, exploring the latest innovations, trends and futuristic visions that are shaping technology in the digital age.

En la era digital, la publicidad ha evolucionado de formas inimaginables, y el vídeo se ha posicionado como una de las herramientas más poderosas para las marcas. En este artículo os dejamos una serie de razones por las que publicitarse con vídeo.